How distinctive and intentional is your visual style?

Rate your visual style (1-5)

What 3 words describe your visual style?

What colors dominate your brand?

What fonts do you consistently use?

How consistently do you apply your visual identity across platforms?

Rate your consistency (1-5)

Which platforms do you maintain visual consistency on?

What element is hardest to keep consistent?

Do you use brand templates?

How recognizable is your brand compared to others in your space?

Rate your distinction (1-5)

What makes your visual brand different from competitors?

Could someone identify your content without your name on it?

What visual element is most uniquely yours?

How frequently and reliably do you reinforce your visual identity?

Rate your repetition (1-5)

How often do you post visually branded content?

Do you have recurring visual formats?

What would you like to repeat more?

Visual Identity Formula